IDEAS & PRACTICAL GUIDES
A little clarity.
A better starting point.
Useful reading for planning a website, choosing the right scope and connecting design to your business goals.
PLANNING
How to write a useful website brief
A practical website project brief for BC businesses: goals, customers, pages, content, integrations and decisions to make before design begins.
Read the guide →02SCOPE & BUDGET
What changes the cost of a business website?
Understand the scope decisions behind website design costs in BC, including content, ecommerce, integrations, migration, support and third-party fees.
Read the guide →03REDESIGN
A practical SEO checklist for a website rebuild
Plan a website rebuild with useful URL mapping, crawlable content, canonical pages, redirects, sitemap checks and post-launch search measurement.
Read the guide →04PLATFORM DECISIONS
Choose a website platform around the work it must do
Questions to compare a Flor website, a content management system and a hosted ecommerce platform for your BC business.
Read the guide →05SEARCH & DISCOVERY
SEO and AEO: what a business website actually needs
How clear answers, useful content and technical SEO support search discovery, with realistic limits on AI citations and ranking promises.
Read the guide →06CONVERSION & FOLLOW-UP
Build a better path from website visit to enquiry
Practical improvements to service pages, contact forms, AI chat and follow-up that help BC businesses receive more useful project enquiries.
Read the guide →YOUR NEXT CHAPTER STARTS HERE
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